Webinar recording: Vibe Coding and AI-Assisted Interviewing (Association for Consumer Research, July 2026)

Organiser: Association for Consumer Research (ACR). Recorded July 7, 2026. Length: about 56 minutes.

Watch the recording (56 min)

This ACR webinar covers two emerging ways researchers are putting generative AI to work: vibe coding, where you describe what you want in plain language and let an AI model write the code, and AI-assisted interviewing for collecting and running qualitative interviews.

The recording is hosted on OneDrive, so it opens in a new tab: Watch the recording.

Cover photo: "Laptop coding programs" (Unsplash, CC0) via Wikimedia Commons.